Marketing food and beverages in a changing world will outline inspirational ways that agricultural producers and processors can realise market opportunities, taking into consideration the changing consumer and retail demands.
Presented by John Stanley, owner of award-winning food and beverage business Chestnut Brae and global consultant on agri-tourism with over 40 years’ experience.
Key topics will include:
- What is changing and what does the world want?
- Understanding the consumer and your supply chain
- What makes your product and/or service unique?
- Developing a marketing toolkit that works for you
The Food Industry Innovation (FII) project of the Department of Primary Industries and Regional Development (DPIRD) supports Western Australian businesses working in the value-added premium food and beverage sector to enable producers and processors to better capture market opportunities, enhancing business viability and growth.
Cost: Free
RSVP: by 15 February 2019 on Eventbrite
Proudly supported by the City of Greater Geraldton and the Mid West Development Commission.