Expert support program to help food businesses reach potential
About 25 Western Australian premium food and beverage businesses have registered their interest for the Food Industry Innovation project’s new Expert for a Day initiative and other business support programs.
Expert for a Day was launched in May at Amelia Park restaurant in Margaret River and is designed to help premium food and beverage producers reach their full potential, overcome barriers to growth and capture new market opportunities.
It is among a suite of programs offered by the department to support the state’s premium food and beverage businesses break new ground and deliver outstanding product to customers domestically and abroad.
“By providing support for initial engagement with expert service providers, the project aims to inspire ongoing use of skilled advisers and enhance the capability of WA premium agrifood businesses,” department Food Industry Innovation manager Kim Antonio said.
Eligible businesses will have access to a range of industry experts whose skill sets address gaps or ‘opportunities for improvement’ identified in the Premium Agrifood Market Opportunity report.
This includes expert advice in branding and marketing; packaging and labelling; e-commerce; logistics; sales capacity; pricing strategies; process engineering; food technology and exporting premium food and beverages.
Registrations are still open for participation in the Expert for a Day initiative and other support programs.
For more information, contact the Food Industry Innovation team via email at: FoodIndustryInnovation@dpird.wa.gov.au