Dale Varnavas | Agriculture and Food

Dale Varnavas

Client Engagement Advisor

My role in the department

I am the communications advisor responsible for communication and marketing activities within the Research Development and Innovation directorate of the department. I work closely with DPIRD scientists and research project leaders to provide strategic communications advice. I work collaboratively with our scientists and senior staff to develop, plan and execute communication strategies that support engagement, awareness and extension of their research.

I am currently involved in the planning and delivery of communication activities for the $20 million Boosting Grains Research and Development project. Through targeted R&D, this project aims to increase on farm grain productivity and profitability and will further expand the departments regionally based research and development capability.

Contact information

dale.varnavas@dpird.wa.gov.au

+61 (0)8 9368 3608

My background

I have over 16 years’ experience providing marketing and communications expertise within Government agencies. I have worked for the Department of Primary Industries and Regional Development for the past 5 years. During this time, I have been involved in a variety of projects and have delivered communication outputs that have had a positive impact with our stakeholders.

One of my passions is using social media to drive engagement and awareness. I lead our team in this area and am able to provide social media training and advice to staff.

I have extensive experience in project communications, digital stakeholder engagement, event management, reputation management and the development and implementation of strategic and operational communications.

Projects

Grains Business Development

Key Expertise

Marketing/communication plans, client relationship management, event management, writing for the media, web and promotional publications, developing and monitoring social media broadcasts